We Killed Our Own Zendesk Bill

We stopped paying for Zendesk and built the replacement ourselves, on our own platform.

We're calling it NetliDesk.

Twelve months ago, it wouldn't have been possible. At least not with the same speed or level of effort.

The same instinct is showing up everywhere

That impulse — see the bill, build the thing — is now running across the company.

We've built a family of go-to-market agents that:

• Identify whether an account is pre-sales or post-sales
• Score customer health and risk
• Research accounts before a rep ever picks up the phone
• Give our customer-facing teams the context they need to do their jobs better

It's changed the way our teams work.

This isn't a product launch

None of this is a product launch.

It's a company replacing its own subscriptions with software it built on itself, because the fastest way to prove a platform works is to run your own business on it.

The result is lower costs, faster iteration, and a better customer experience.